Who qualifies for the programme?

• WooCommerce stores with ~£0.8–£5M annual online revenue (sweet spot ~£1.5–£3M).
• Traffic/volume: ≥ ~20,000 sessions/month or ≥ 500 orders/month so A/B tests reach significance.
• Healthy product‑market fit and margins (typical 5–15% net) so incremental gains translate to profit.
• Ambition to run a steady testing cadence post‑proof.

If you’re a little below these thresholds, start with an audit or Platform Only, we’ll help you get test‑ready.